WordPress Website – Time is precious. No one likes waiting. When it comes to surfing a site, the loading speed plays an important role. Visitors hate waiting around for a site to load. In certain reports it clearly states that around 40 percent of the visitors leave a site that takes more than three seconds to load.
Slow page load speeds are devastating for eCommerce sites. In other words, slow page load speed cripples an eCommerce site. Shoppers or potential customers are annoyed with the site’s performance which means they are less likely to buy from this site again. Reports states that one second delay in page load speed decreases the customer by 16 percent. This number is huge.
If you didn’t know, site speed plays a very crucial role in Google Factors as site speed is taken into consideration while ranking your site. It means, if you have a slow site speed they its very likely that your Google ranking will decline which in turn will attract less people to your site.
Now, you must be wandering how to make your site faster? Well, here are some easy ways to speed up your WordPress website to keep your visitors happy.
1. Use a Good Caching Plugin
Caching stores parts of your website so that they only load once instead of every time a user visits your site. Caching is especially useful for your returning visitors. This also aids when a new visitor surfs several of your web pages.
Now, comes the point which caching plugin to use. W3 Total Cache is my first choice for WordPress website. Sites like Mashable, Smashing Magazine, Web Designer and WPBeginner uses this caching plugin. This plugin is said to be improving your overall site performance 10 times provided the plugin is fully and properly configured. In the course of time, I’ll discuss how to properly configure W3 Total Cache properly. Due to poor configuration many of us are not being able to utilize its proper benefits.
On the other hand, WP Super Cache is a more user-friendly alternative to W3 Total Cache. One doesn’t need to be a server expert to set it up.
2. Compress Images
Did you ever care to take a look at the image size which you upload in your site? Whether the answer is yes or no, you must know that images are usually the largest files on your site. Which means if you do not compress them then it may take a handsome amount of time for them to load.
Good news is there are some awesome tools out there which can help you to compress your image files easily and at no time.
One of these awesome plugin is WP Smush.it managed and supported by WPMU DEV. WP Smush.it strips meta data from the JPEG files and removes unused colors from indexed images of your site.
You might also want to give Tiny PNG a try. This is great image compression tool which strips unused colors for lossy compression.
Lazy loading is a good option for those who use a lot of images on their site. This plugin allows the images above the fold to load instantaneously and the rest loads lazily. This improves the site loading speed. This plugin not only speeds up page load times, but also creates a positive impact on the user’s bandwidth who do not scroll all the to the bottom of the pages.
In other words, remove all white space from code where possible.
In simple words, remove all the empty or white space from the code where possible. Space and tabs make codes more readable for humans but it doesn’t have any effect on browsers and servers. They just care about whether the codes are being executed properly without any error.
4. Cut Down on HTTP Requests
Now, if you reduce the number of objects in your site’s pages, the number of HTTP requests that are required to render a page is minimized thus speeding up your WordPress Website loading time.
5. Optimize Database Tables
Your PC needs to be defragmented for better user experience and you need to frequently change the oil in your car for smooth engine run. Similarly, your sites Database Tables needs to be optimized for getting the optimal WordPress Website loading speed.
You can optimize your database tables manually using phpMyAdmin or with a plugin.
Here also, you can optimize your Database Tables either manually using phpMyAdmin or with a plugin.
The two plugins I’d like to mention are WP-DB Manager and WP-Optimize.
WP-DBManager allows you to optimize, repair, backup and restore your database.
WP-Optimize lets you remove post revisions, spam comments, and empty trash.
6. A Good Hosting
Everyone will agree with me regarding the issue that a good hosting plays an important role in a site’s loading speed. There are so many good Hosting Service providers out there. I personally prefer NR Hosting. They are relatively new in the Market but the fact that they are providing 100 GB Free CDN, for free is making them a great choice for a lot of us. In addition, their customer support is what makes them stand out. I believe you will not repent after availing there service to speed up your WordPress Website.
So, by now you should know what to do and why to speed up your WordPress site. Try to follow the tips that I’ve provided and you should be able to see the difference. There are lots of other ways you can speed up your site. I’ll discuss about them in my upcoming articles. For now, these tips will help you to resolve your site loading speed issue